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The Quattro Blog

Welcome to the Quattro Blog — your trusted resource for all things CRM and business growth. From choosing the right CRM platform to streamlining sales processes and driving smarter customer engagement, we share expert insights to help you unlock the full potential of your CRM strategy. Whether you're migrating systems, integrating HubSpot, or looking to align marketing and sales, you're in the right place.

 
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Featured Post

EV Charging Industry & HubSpot's CRM

By: Sam Baker Date: 11/09/2024

Transforming the EV Charging Industry with HubSpot: How Quattro Can Help

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Really Easy and Effective SEO for Manufacturers - The Game Plan

By: Joy Date: 25/08/2020

There’s an open secret regarding SEO for manufacturers which other industries are quietly jealous of: SEO is (relatively) easy for manufacturing companies.

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4 minute read

How to Do a Content Audit & Increase Your UK Manufacturing Organic Google Rankings

By: Joy Date: 01/10/2019

Just think about all the content your business has produced over the years from website copy to press releases, brochures, blogs or newsletters. Some of this content might just need an update and some perhaps no longer applies to your current business offering. Whatever the reason for your ‘spring clean’ a content audit not only lets you re-evaluate what’s working and what’s not but also enables...

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3 minute read

Get Prospects to Your Manufacturing Expo Using Your Current Software Tools

By: Shona Date: 02/04/2019

As a business there will be tools which you use for the everyday promotion of your business and products/services. Like everyone, you need to attract prospects, gain their interest and their trust, nurture them with information which resonates with them and eventually win their business.

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3 minute read

How To Attract Leads To Your Next Manufacturing Expo Stand

By: Joy Date: 26/03/2019

Earmarking budget and resources to an industry lead expo is a huge commitment for most companies. You want to ensure that you get your monies worth out of every show. Being given a role in an organisation's expo’ team is both exciting and daunting for most people, even the most experienced of sales people. To help you attract leads to your next expo, we have compiled a list of must dos and a few...

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4 minute read

Hiring a stand at the next manufacturing expo? Plan - why, what & when

By: Shona Date: 12/03/2019

Plan - why, what, when? Start thinking about which expo/audience suits your organisation to discover which to showcase your products/services. When is it? Is that long enough to consider your objectives for exhibiting, time to design and build your stand? Time to create a full marketing campaign that runs before, during and after the show? To help you get your manufacturing expo plan right, we...

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2 minute read

What’s Important a Lead or a Qualified Lead in Manufacturing?

By: Joy Date: 30/06/2016

There’s a growing trend in the manufacturing industry of business owners who are tired of spending time and money on unqualified leads not ready to buy and of demotivated sales teams.

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3 minute read

To Tweet or Not to Tweet? 5 Ways Twitter Helps Build Your Brand

By: Joy Date: 20/11/2015

To Tweet or Not to Tweet? That is the Question Many businesses don't take social channels seriously enough. Especially when you consider the branding and promotional potential these platforms offer.

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3 minute read

The missing ingredient preventing manufacturers from making more sales

By: Neil Clarke Date: 19/06/2015

Every day there are hundreds of design engineers, specifiers and procurement managers across the world searching for suppliers like you. How can you be sure that you have a chance at their business?

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2 minute read

Why manufacturers should Use social

By: Joy Date: 29/04/2015

The Midlands is the birthplace of the Industrial Revolution and home to some of the World's most advanced manufacturing with approx 32,000 companies, employing 600,000 employees (via: madeinthemidlands.com). Yet manufacturing as an industry is slow to fully embrace social media as a platform for business growth. In this article we suggest why manufacturers should social

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3 minute read
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