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The Quattro Blog

Welcome to the Quattro Blog — your trusted resource for all things CRM and business growth. From choosing the right CRM platform to streamlining sales processes and driving smarter customer engagement, we share expert insights to help you unlock the full potential of your CRM strategy. Whether you're migrating systems, integrating HubSpot, or looking to align marketing and sales, you're in the right place.

 
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Featured Post

EV Charging Industry & HubSpot's CRM

By: Sam Baker Date: 11/09/2024

Transforming the EV Charging Industry with HubSpot: How Quattro Can Help

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Sales motivation during the Covid-19 Pandemic.

By: Josh Walker Date: 02/03/2021

Amidst the current Global Pandemic, it seems mildly inappropriate to be writing about sales and motivation during the crisis. How can we think about selling, motivating and targets/goals for our sector or business, when nothing is normal?

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3 minute read

In a Nutshell What is Marketing Automation?

By: Joy Date: 15/02/2021

What is marketing automation? Marketing automation streamlines, automates and measures marketing tasks. If your company is not currently using automation software your competitors soon will be, as more and more companies are starting to realise that it solves most common marketing problems such as: Lack of time Lack of communication between sales and marketing teams Lack of ‘on the spot’ ideas...

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2 minute read

How sales and marketing work together helping customers in tough times

By: Joy Date: 08/06/2020

The impact of the current health crisis has touched all of our lives in some way, bringing with it uncertainty and concerns for what the future will hold. At this time, not only will your teams be looking to you for guidance and reassurance, but so too will your customers. Our customers have been amazing at letting us know where and when they need extra help and support. Whether its additional...

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3 minute read

How to keep your sales team motivated during a crisis

By: Tate Lasquros Date: 12/05/2020

Whilst most of us have become accustomed to our new working conditions, for a sales team that’s used to the buzz of a busy office, adjusting to working remotely and a decrease in leads can be more of a challenge; and managing that team can be even harder. Keeping your sales team engaged and optimistic is key to the success of your company but finding ways to do just that can be difficult without...

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2 minute read

Planning your successful CRM migration

By: Shona Date: 14/11/2019

Which CRM are You Currently Using? While the solution you are currently using may fall short of your current business requirements for data management, there must be elements of the process which work for your business (otherwise why would you have been using it for such a period of time?). Analyse your business requirements for each team who will be using the CRM moving forwards Document them...

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3 minute read

IT'S A NUMBERS GAME - Building Your Sales Pipeline

By: Tate Lasquros Date: 18/12/2018

After writing my first blog on sales automation, I thought I’d focus on another key element: calling. When people hear the word calling in the sales world, most of the time they’re probably dreading it as its normally telesales or cold calling that they're thinking about. But with HubSpot, you learn an entirely new process and in fact it’s not cold calling at all – it’s warm Sales Leads that you...

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3 minute read

Sales Automation tools for the new age

By: Tate Lasquros Date: 09/11/2018

Being in sales for quite a while, I know all too well about time efficiency and trying to make the most of your day. You plan your day to make X amount of calls, follow up with emails or send out X amount of emails to try and create new business opportunities for yourself. Now sometimes you might fall a little behind following up with tasks, emails and calls simply because you either forget or...

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2 minute read

Business Acquisition – Which Content Types for Your Sales Leads?

By: Tate Lasquros Date: 02/07/2018

In 2018, grow focussed businesses need to market to their specific audience With relevant, helpful content; content that is easily found when prospect is seeking a solution. The web has become a noisy place, saturated with content that makes it difficult for your organisation to stand out. In this blog I’d like to update how the type of content you create and when you use it can help you with...

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5 minute read

Our Agency's Story; What is the Best CRM Software?

By: Joy Date: 16/05/2017

We needed a really simple to use, Customer Relationship Management (CRM) System. An organised system that followed our prospects from their first ever communication with us to a sale and beyond, that kept our pipeline in check and a platform that grew with us. This is basically our story of how we chose our CRM and why. Hopefully this blog will help you decide and stop you from making one of the...

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4 minute read

Need to Predict Sales Accurately But No Time Machine? Download Free Sales Pipeline Template

By: Joy Date: 22/12/2016

Whether you currently use a sales leads scoring system, statistical analysis, a time machine or meet with a clairvoyant, we all find it difficult to predict accurately which of our sales prospects will buy and when they're likely to do it. The quickest way for a business to grow is to take charge and effectively manage the sales pipeline. The more up-to-date and accurate your sales pipeline, the...

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2 minute read
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