A methodology that turns traditional marketing on its head; instead of pushing your message outwards you generate content that attracts visitors and potential clients inwards.
Often these methods are a combination of activities, like advertising, pr, exhibitions, trade shows, email campaigns to purchased lists or cold calling. At Quattro, we call these methods ‘outbound marketing’ where your marketing message is pushed outwards. It is a game of numbers, the bigger the advertising spend, or the greater the footfall at a trade show, the greater the chance of engaging that potential client.
At Quattro, we would like you to think differently about your marketing and adopt inbound marketing. A methodology that turns traditional marketing on its head; instead of pushing your message outwards you generate content that attracts visitors and potential clients inwards.
Engaged users are much more likely to buy from you than those you’ve tried to sell to. Leads generated by inbound methods cost 61% less than those generated by outbound methods.
Today’s consumers don’t like being sold to and because of this they are increasingly savvy at blocking the noise of businesses trying to sell to them. Spam filters now block unwanted emails, direct mail pieces remain unopened, television ads are paused or fast-forwarded.
If you want to generate sales in an increasingly noisy and competitive space, you need to engage your audience.
Often the way you wish your business to appear to prospects, is not how they see it. With 98% of buying decisions made in the first few seconds, first impressions really do count.
During your call we’ll learn about your customers and explore your aspirations for growth, we’ll assess whether your sales and marketing activity is sufficient to meet these goals and give you suggestions, advice and actionable takeaways that you can put into practice straight away.
"We’ve worked with Quattro on a variety of projects including HubSpot training, COS website development, email marketing, custom module design, and advanced sales and marketing reporting. Their team have proven themselves to be incredibly knowledgeable, proactive and dependable."
"We've been working with Quattro for over a year now and throughout that time, they've been a great partner, helping us with everything from our website and email tools to our inbound strategy, and beyond. We're in contact with the team almost daily, and they are a pleasure to work with."