Whether you currently use a lead scoring system, statistical analysis, a time machine or meet with a clairvoyant, we all find it difficult to predict accurately which of our sales prospects will buy and when they're likely to do it.
The quickest way for a business to grow is to take charge and effectively manage the sales pipeline. The more up-to-date and accurate your sales pipeline, the more likely you are to increase revenue.
Most sales teams know these things yet still find it difficult to manage the sales cycle. Fortunately the team over at Hubspot have been busy compiling a free resource that we can all leverage to help us with our sales forecasting.
As Hubspot Partners we got an exclusive first look at what the team have come up with.
Well after returning to the UK yesterday after a whirlwind visit to Boston it's difficult to know where to start! This amazing event is packed full of business owners, marketing professionals, web developers, savvy socialites, content writers and more, all sharing their stories and expertise. Along with meeting and making many friends from a variety of backgrounds, there is also so much to learn from the sessions and keynote speakers.
Now who doesn't like to take a short cut? These professionals are speaking about their personal learnings from actual experience. They share insights about what they did right and about things they'd do differently if starting a business tomorrow. That's just one of the best take-aways from Inbound 2016 and why you should go next year. Read the rest of my blog to find out more of the best learnings and insights I gleaned from #Inbound16 and an unbiased view on why you should book a ticket for 2017...
There’s a growing trend in the manufacturing industry of business owners who are tired of spending time and money on unqualified leads not ready to buy and of demotivated sales teams.
Manufacturers are turning to inbound and to updated marketing strategies. They are getting savvy in the digital world, using social channels, upping their game regarding website design and SEO and they mean business.
Here are some of the questions we get asked by manufacturers before they become inbound advocates and eat their competition for breakfast…
So firstly you're thinking 'what is GDD and how can it help my business?'
Topics: Website Design
Marketing automation streamlines, automates and measures marketing tasks. If your company is not currently using automation software your competitors soon will be, as more and more companies are starting to realise that it solves most common marketing problems such as:
- Lack of time
- Lack of communication between sales and marketing teams
- Lack of ‘on the spot’ ideas
- Lack of accurate analytical data
…to name but a few.
Marketing automation software is designed for marketing departments and organisations of any size, those with a customer database of 10 to 10 million. It allows you to effectively market on multiple channels and automate repetitive tasks. It is not a strategy, it is software that helps you with your marketing needs.
Topics: marketing automation