EV Charging Industry & HubSpot's CRM
Transforming the EV Charging Industry with HubSpot: How Quattro Can Help
Read ArticleWelcome to the Quattro Blog — your trusted resource for all things CRM and business growth. From choosing the right CRM platform to streamlining sales processes and driving smarter customer engagement, we share expert insights to help you unlock the full potential of your CRM strategy. Whether you're migrating systems, integrating HubSpot, or looking to align marketing and sales, you're in the right place.
Transforming the EV Charging Industry with HubSpot: How Quattro Can Help
Read ArticleChanging the way you think about marketing Hello, my name is Kelly and I’m new here, so I thought I’d share a bit about myself and how I got here.
Smart website content has created quite a stir in the web development world, as well as turned heads in professional circles. You can create effective smart content that has high chances of converting your leads into sales on your companies site. Read on for insights on what is smart content, how to create it and the impact it has on your user experience, sales and conversions.
There’s an open secret regarding SEO for manufacturers which other industries are quietly jealous of: SEO is (relatively) easy for manufacturing companies.
The impact of the current health crisis has touched all of our lives in some way, bringing with it uncertainty and concerns for what the future will hold. At this time, not only will your teams be looking to you for guidance and reassurance, but so too will your customers. Our customers have been amazing at letting us know where and when they need extra help and support. Whether its additional...
Whilst most of us have become accustomed to our new working conditions, for a sales team that’s used to the buzz of a busy office, adjusting to working remotely and a decrease in leads can be more of a challenge; and managing that team can be even harder. Keeping your sales team engaged and optimistic is key to the success of your company but finding ways to do just that can be difficult without...
In these unprecedented times, working from home is fast becoming the norm. Being comfortable in your surroundings with limited distractions and a high level of productivity is key to setting yourself up so that you are able to perform your job to the best of your abilities. Whilst the temptation might be to roll straight out of bed and log in, unfortunately this won’t help with your productivity...
Which CRM are You Currently Using? While the solution you are currently using may fall short of your current business requirements for data management, there must be elements of the process which work for your business (otherwise why would you have been using it for such a period of time?). Analyse your business requirements for each team who will be using the CRM moving forwards Document them...
Just think about all the content your business has produced over the years from website copy to press releases, brochures, blogs or newsletters. Some of this content might just need an update and some perhaps no longer applies to your current business offering. Whatever the reason for your ‘spring clean’ a content audit not only lets you re-evaluate what’s working and what’s not but also enables...
What you manufacture is bespoke – shouldn’t that give you the edge over other manufacturers when it comes to your presence online? Unfortunately, in this competitive environment this isn’t necessarily the case.
There is a common misconception that manufacturers are behind the trend when it comes to marketing and increasing their online presence compared to other industries. We have found that the manufacturers that approach us for help with their lead generation and digital marketing actually know exactly what they want and have an idea on how to achieve it (the biggest marketing challenge for...
As a business there will be tools which you use for the everyday promotion of your business and products/services. Like everyone, you need to attract prospects, gain their interest and their trust, nurture them with information which resonates with them and eventually win their business.
Earmarking budget and resources to an industry lead expo is a huge commitment for most companies. You want to ensure that you get your monies worth out of every show. Being given a role in an organisation's expo’ team is both exciting and daunting for most people, even the most experienced of sales people. To help you attract leads to your next expo, we have compiled a list of must dos and a few...
Plan - why, what, when? Start thinking about which expo/audience suits your organisation to discover which to showcase your products/services. When is it? Is that long enough to consider your objectives for exhibiting, time to design and build your stand? Time to create a full marketing campaign that runs before, during and after the show? To help you get your manufacturing expo plan right, we...
It’s never easy finding the best routine for your sales process nor is it easy to find a rhythm that suits you, at first. In fact, it’s kind of scary and worrying, especially starting a new role or even company, as you want to perform well and get off to a good start. How do you do it? Do you read books on sales motivation? Do you speak with sales people who are experts in their industry? Many...
Not every company is a good fit for your products/services so how do you ensure you are attracting the best fit customers? Prospecting and finding the right type of people to talk to, who are both a good fit for their business and yours. Targeting the right audience is key to growing your sales pipelines and your business as a whole, every company will have a specific target market in mind that...